Assessing the acceptability and usability of digital interventions for pregnancy health


  • Sneha Damse Alpha MD Private Ltd. 21, Unique Ind Estate, VS Marg, Prabhadevi, Mumbai, Maharashtra, India
  • Manvi Gupta Alpha MD Private Ltd. 21, Unique Ind Estate, VS Marg, Prabhadevi, Mumbai, Maharashtra, India



Digital intervention, Pregnancy management, Acceptability, Usability, User experience, Mobile health


Background: Despite the promising potential of digital interventions to enhance maternal health outcomes, there is a lack of comprehensive exploration into their real-world acceptability, usability, and effectiveness among pregnant women. This study was conducted to evaluate the acceptance and usability of digital interventions among pregnant women to gain insights into real-world applications.

Methods: The study enrolled fifteen pregnant women (ages 20 to 40 years) using an online application between November 2022 and May 2023. Data collection comprised a usability survey, and statistical analysis employed descriptive statistics and Chi-square tests.

Results: Significant variations in age (mean 29.33 years) and gestational age (mean 13.80 weeks) were observed (p<0.001). Ease of use received positive ratings (73.3% found it easy; p=0.071), with no participants finding it difficult (p<0.001). The introduction to the application was well-received (p=0.004). Monitoring utilities were deemed helpful by 73.3% (p=0.071), with strong agreement from 26.7%. App engagement was high, with 86.7% disagreeing it was boring and 13.3% strongly disagreeing with the same (p=0.020). Motivational impact for a healthy diet was endorsed by 80% (p=0.091), and medication adherence support by 93.3% (p=0.015). Recordkeeping ease was significant (80% agreement; p=0.247). Notably, 86.7% remained active users after 30 days, with no dropouts (p<0.001).

Conclusions: This pilot study suggests that digital interventions can positively influence maternal health, offering valuable insights for their integration into healthcare strategies.


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Original Research Articles